
This is an example of something that may cause hype, excitement, disgust. I think it embodies guerrilla marketing, what do you think?
When you are sick of traditional media, sick of conforming, and want to be anything but the norm, that's when experiential marketing comes in. Be innovative, be different, get noticed, and make it happen. Street level experiential marketing tactics such as guerrilla marketing, tryvertising, event marketing, and many more, are the future of marketing. Trust me, you do not want to be left behind.
Love it! We should definitely be learning how to do this in class! 4th year maybe?
ReplyDeleteHaha, if only there was a 4th. I should be learning this stuff at placement, I'll keep you posted!
ReplyDeleteI don't think it "may", I think it "will"!
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