
Another example of how an original advertising idea can really get noticed.
When you are sick of traditional media, sick of conforming, and want to be anything but the norm, that's when experiential marketing comes in. Be innovative, be different, get noticed, and make it happen. Street level experiential marketing tactics such as guerrilla marketing, tryvertising, event marketing, and many more, are the future of marketing. Trust me, you do not want to be left behind.
Cool. The City of Kingston did a road painting campaign that tied in within traditional marketing. You should look into that one too.
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